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50 Sales, Marketing & Motivation Ideas in ONE DAY!™ to TRANSFORM Your Sales Success!
Objective: To share in ONE DAY 50 tips, tools and techniques to build your business from the ground up, to re-engineer an existing business or to stimulate any sales professional to earn more, sell more and enjoy more. This programme is a full arsenal of ideas to implement immediately. Even if HALF of them did not apply to you or your business, the half that DO apply can make you a fortune.
Workshop Topics: 1) Definition of a sales and marketing professional 2) How and why to become a student of your customer. 3) How to upgrade a sale. 4) Sales letters that sell! 5) No More Proposals! 6) Follow-Up/Follow-Up/Follow-Up 7) Multi-unit sales mean multi-profit. 8) How to cost justify your sale. 9) How to get around on Purchasing Agents 10) Barter builds businesses (and sometimes boards them up too.) 11) How to keep 'em sold... 12) Telemarketing do's and don'ts. 13) Pre-qualify to pre-sell. 14) Gaining favorable attention. 15) Developing the client's interest. 16) Creating desire in the client. 17) Getting the client to ACT. 18) 10 dynamic closes. 19) How to develop a strategic marketing plan of action. 20) Be a full line sales/marketing pro! 21) 5 "P"'s. 22) It's wise to advertise. 23) Cold calling for cash. 24) The best times for a direct mail campaign 25) How to Advertise for FREE! The story of Philip 26) Be a parrot! 27) Referral sales. 28) How to get and use TESTIMONIALS! E-testimonials, paper testimonials, photo testimonials, video testimonials 29) Don't leave money on the table. 30) Tell 'em what they already know. Three ‘R’s’ to sales effectiveness 31) SWOT yourself and the competition. Turn your weaknesses into strengths. 32) Specialize to maximize. 33) You can sell through others. 34) Market to your target market. 35) Get to know your public relations! 36) Go after bigger sales. 37) Have you looked at your database lately? CRM and other options 38) Develop repeat business by staying in touch 39) What Customers really want and how to give it to them. 40) How to turn price shoppers into sales. 41) Never give a client an _ _ _ _ _ _ _ _ _! 42) Market by psychology… NOT schedules: Flighting Ads 43) Make your goals and targets stick 44) What it takes to earn financial independence and financial freedom 45) How to stay motivated even in slow times 46) Personal sales talks to give yourself 47) BOOST your health and your energy to sell more 48) Why it’s critical to avoid negative people 49) The best times of the day to sell and why you never want to miss them 50) Attitude: Your key to success
PLUS: YOUR best sales/marketing ideas!
Workshop Leader:
Michael A. Podolinsky CSP is a 28-year veteran entrepreneur and master salesman. He won sales awards prior to staring his own business in 1981 for Moore Business Forms (world’s largest printer) and had successful sales as an account executive with Faber Advertising and Executone (then world’s largest telephone interconnect company). He doubled the size of his martial arts school when he was in charge of sales there in just 3 months.
Michael Podolinsky has favourably influenced over 11 million people worldwide and his 12 authored books and dozens of e-books can be found in most bookstores, Amazon.com and his 700+ page Web site..
When Michael speaks, nobody sleeps. His trademark animated style and group involvement techniques keep people engaged and having fun. Michael is TWICE past president of the prestigious National Speakers Association – MN Chapter and when he was presidents, both times they almost doubled their budgets and grew by 40% in membership. Currently he serves as special advisor to the BOD of the Asia Speakers Association. Micheal’s clients include: IBM (USA, Africa, Asia and India), 3M, Citibank, Maybank, Prudential, PT Winner Garment of Indonesia, Thai Airways International, Singapore Airlines, Health Underwriters of Hong Kong, Botswana National Productivity Institute, SASOL of South Africa, Retail Management Institute of Australia, Hotels Association of New Zealand, Honeywell, Toshiba, Kawasaki and over 500 more.
Honours awarded him include: Motivational Speaker of the Year, Consummate Speaker of the Year and in 2004, he was awarded a Ronald Reagan Gold Medal for Business Leadership.
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